Beyond his professional pursuits, Jesse's passion for speed and racing defined much of his youth.
Roger Clements
Chief Marketing Officer, Matrix
Roger Clements
Chief Marketing Officer, Matrix
Driving Growth with Passion and Precision
In today’s business landscape, HR and workforce solutions companies play a pivotal role in helping organizations effectively manage their people. As these companies strive to enhance their brand image, develop innovative strategies, and capture market share, the role of Chief Marketing Officers (CMOs) becomes increasingly critical; driving growth, shaping the company’s narrative, and establishing a strong market presence.
A prominent figure in the HR and workforce solution space, Roger Clements, Chief Marketing Officer at Matrix, has a proven record of success and a deep understanding of the industry’s dynamics. Roger has played an instrumental role in shaping Matrix’s marketing strategies and positioning the company as a true industry leader.
A strong background
An experienced professional with over 24 years under his belt, Roger has built an impressive career spanning various sectors. He’s contributed his expertise to large corporates, private equity-backed hyper growth organizations, as well as start-ups and scale-up ventures. Throughout the past eight years, Roger’s primary focus has been on HR technologies, specifically cloud HR and workforce marketplace models.
He’s led large sales, customer management, and marketing functions, demonstrating an ability to drive growth and forge strong customer relationships. Additionally, he’s provided valuable advisory services to clients on the buy-side, working closely with providers in domestic (European) and global operations. Roger’s extensive experience has granted him a comprehensive understanding, and a diverse perspective.
Known for his customer-driven approach, Roger thrives on building connections with clients. He possesses a deep passion for challenging conventional models and continuously seeks innovative approaches to enhance services, improve user experiences, and create greater value for all. A significant aspect of his recent and ongoing work has been integrating consumer experience expectations into professional applications, ensuring that the solutions provided meet and exceed customer demands.
As the CMO
Roger Clements, the driving force behind the marketing and strategy function at Matrix, emphasizes that the measure of success for both himself and his team is crystal clear. Their primary objective is to enable growth. This means aligning the market narrative, customer and supplier value with brand image to effectively resonate with target markets, customers, and employees. By ensuring that all these elements work in sync, Roger and his team at Matrix strive to create a compelling and cohesive strategy with impact.
And, when we asked Roger about a recent campaign or initiative which was organized under his leadership he shared – “Matrix is going through a period of accelerated and sustained growth at over 25% YoY. This growth has to date been largely organic but this year we’ve embarked on an acquisitive strategy to further bolster the sustained organic growth that we’re experiencing” He continued – “Part of our growth enablement is a subtle repositioning of the business, to more accurately articulate our services, the stakeholders we serve and our overarching purpose of “Connecting People To Work”.
Moreover, Roger Clements recognizes that marketing plays a vital role in enabling the company’s success. He firmly believes in fostering strong business partnerships across customer-facing and non-customer-facing functions. Roger understands that achieving true brand impact requires a delicate balance between internal brand advocacy and external brand resonance. His team works diligently to ensure consistency and authenticity in both internal and external brand messages on a daily basis.
To achieve these goals, Roger and his team start with a fundamental principle: understanding. They prioritize understanding their customers, markets, suppliers, and workers. By gaining deep insights into current and emerging challenges, they position themselves as custodians of value; value to stakeholders in the marketplace, supporting internal teams in effectively relating to and connect with the value proposition. He emphasizes the importance of achieving authentic fluency and passion in communicating the value Matrix offers to customers and the broader market.
Who is Roger Clements?
Roger has a BSc (Hons) degree in Business & Information Management Systems, from Plymouth University. Whilst attending Plymouth was driven more by its proximity to the coast and the allure of sailing, it turned out to be a fortunate twist of fate. His academic studies provided a solid foundation and fluency in leveraging technology to enhance business performance and applying process re-engineering principles to drive customer value.
An avid reader of inspirational autobiographies, Roger finds great inspiration in stories of individuals with a zest for life and adventure. And outside of his professional endeavors, Roger indulges his passion for watersports and regularly participates in inshore and offshore sailing regattas as part of a crew racing one-design yachts. He competes in events both in the UK and occasionally further afield. When not on the water, Roger and his wife are busy keeping up with the activities and interests of their two teenage children as well as enjoying the Surrey countryside.
Company
Matrix
Management
Roger Clements
Chief Marketing Officer
Description
Our passion and purpose at Matrix is to ‘Connect people to work’. We firmly believe that the more people we can help connect to employment the bigger positive impact we can have on the economy and the environment around us and at the same time the communities and clients we serve.
Read Magazine
View more profiles
Jack Sharp oversees every aspect of Progressive Screens, from product design to nurturing the company culture.
Burns Virtual Psychological Solutions prioritizes a meticulous approach with each patient, emphasizing quality over quantity.
Earth Retention captured Malia's attention due to the opportunity to address real challenges and implement meaningful changes within the company.
Grace's involvement in implementation projects for strategic clients sparked her interest in the "Field Organization," where she ...
Carina and her staff are essential components of a worldwide family, having joined Hosts Global with pride.
Angela Cherry firmly believes that as long as one is alive, there are endless opportunities for learning and self-improvement.
Beyond her professional avatar as a Boss Woman, Margot is a hardcore pleasure seeker at heart. Anything which guides her away from the mundane way of life,
Valerie Berthereaux feels incredibly fortunate to have a loving and supportive family and friends. Her two children bring her immense pride,
Balancing her personal life with her role as a transformative coach, Jennifer practices what she teaches. She remains true to her values, recognizing the essential.
Passionate about healthy living, Patricia Berrocal, an advocate for balanced well-being, finds joy in activities such as sports, yoga, and skiing.
Committed to both personal and professional development, Paula prioritizes continuous learning to enhance her performance and capabilities.
With a steadfast vision for advancing along this path, Winnie sought counsel from seasoned entrepreneurs.
Renée Dobos has a profound personal connection with the transformative power of education.
From a young age, Christine McGuire drew inspiration from her parents' strong work ethic.
Caroline Alan, not hailing from a scientific or medical background but rather from the tech realm,
In his daily pursuit, James focuses on incremental success, acknowledging that small achievements compound over time.
Frank and his team’s philosophy is to treat the rest of the organization as their clients, and themselves as a key service provider to the company.
At Doppelmayr, Daniela Guerrero has emerged as a trailblazer in this movement.
As a young cross-country skier, Viktoria traveled extensively during weekends for competitions across Finland.
Veronica Boh, a Malaysian of Chinese heritage, spent the early years of her life in the UK, Germany, and Taiwan, returning to Malaysia at the age of five.
Ms. van Teeffelen's early years were truly remarkable, marked by her upbringing as an expatriate child.
Nicole Mauthe was born in November 1978 in a small village in Bavaria, Germany, as the daughter of a carpenter and a technical draughtswoman.
Born and raised in Vienna, Austria, Nicole Lehrer's upbringing already shaped her groundwork for her future mission.
Born in Little Rock, Arkansas, Amber entered the world to a courageous teenage mother who believed that entrusting her child to a more prepared family was the best course of action.
Amidst the vast digital highways of submarine cables, a standout luminary emerges in the exciting world of modern telecommunications.
Persuaded by her experience, Laurel Sim decided to partner with Taleo during a crucial point in her career.
The expertise and guidance of CTOs are vital for companies as they navigate the complexities of the modern digital era.
Luke Marchant stated that his love of technology was sparked at a young age while reflecting on his journey.
Caio Almeida, a pioneer in the field of creative technology, serves as the Chief Technology Officer of OPTO CREATIVE LAB INC.
Tristan McKinney envisions a future for Sofi Exploration that encompasses relentless growth and adaptability.
Being that person who was always interested in sports since his early years, Mike Edwards was appointed as a red shirt for his University Basketball team.
In his role as COO, Kevin has been involved in various aspects, from overseeing expansions into new territories to crafting employee benefit plans.
Dominic Haas leads a youthful and dynamic team at Legacy Network, setting the tone for a culture steeped in growth and entrepreneurial mindset right from inception.
The crucial role played by specialty pharmacy has never been more evident in a time of unheard medical discoveries.
In recent years, there has been an incredible growth in the number of high-quality real estate firms operating worldwide.
During her tenure at the Firm, Ana has assumed diverse roles, finding particular fulfillment through her active participation.
Ana O. Ramirez has vital direct knowledge of the particular requirements of Rhisco’s target market.
As the Director Principal Alison ensures that the workspace is a testament to their ...
Beyond her work at Bonjour et co., Alexandra Kemp leads a social and active lifestyle.
Robert SEREC, the CEO and visionary founder of the White Hydrogen Coalition, is in charge of the organization.
Lorri Haines finds himself amidst the bustling dynamics of a new addition to the household—a baby that has added a layer of busyness to his days.
Under Gert J. Roselt’s leadership, Probe Integrated Mining Technologies has successfully built a dynamic team and a robust network.
Technology offers limitless prospects for Daniel Pizon, a tech fanatic driven by an insatiable quest for innovation and progress.
Scott Berry assumes responsibility for overseeing the agency's service offerings and pricing strategies.
Roger Clements, the driving force behind the marketing and strategy function at Matrix, emphasizes that the measure of success for both himself and his team is crystal clear.
In his marketing strategy, Ori Matarasso places a strong emphasis on executing campaigns at a very specialized level.
Lars feels incredibly privileged to be a member of a remarkably prosperous company that has experienced extraordinary achievements in recent times
As the CMO of RSA-Cannabis, Dylan Mulders has positioned the company as a Registered Financial Service Provider catering to the cannabis industry in Africa and soon globally.
Benedikt Grass, who holds the position of Chief Marketing Officer (CMO) at PassportCard Deutschland GmbH.
A Chinese National by origin, Celina Shi has been living in the UK for the past 13 years. She began her career in Motorola as the Team Lead.
Allan can easily be described as a serial entrepreneur, constantly devising novel solutions to various problems
Alexander Koenig started his career as a consultant at the Boston Consulting Group (BCG) and McKinsey & Co.
As the Managing Director, Mr. McKenna sees himself as a coach who motivates and inspires others.
Prudence Masako faced numerous challenges during her career, but two stood out.
As a co-founder, Ms. Lauren’s main objectives include staying abreast of the latest developments and trends in the education industry.
As a young adult fresh out of college, Kathi Klawitter was eager but unsure of her path.
Anna-Maria Hoffmann oversees the company's efforts to satisfy the mass of orders despite the exclusive and restrictive distribution of the luxury industry.
As a female leader and the CEO of censhare, Esther Donatz believes in creating an environment where all women have the opportunity to succeed.
Zaher El Houssari always begins with a written plan, aiming to minimize unnecessary expenses and prioritize short-term goals.
Yeliz Kalafat's leadership in financial management has been instrumental in driving the company's growth and success.
As the Group CFO for the NIRAS Group, Ms. Christensen is tasked with overseeing the group support functions, including Finance, IT, People Development, and Communication.
Nicolas Dupont ensures that all the lodges and activities in Vaolo’s inventory have undergone a rigorous 15-point evaluation process and have received certification and labeling.
As the Chief Financial Officer, one of Lee’s primary responsibilities is to oversee OnlyFans vast payments network and manage its financial risk exposures.
Henriksson has been with Eton Shirts since 2019 and has been instrumental in leading the brand's financial strategy, driving growth, and implementing operational changes.
As CFO, Couture has been instrumental in overseeing the financial operations of the company, implementing cost-saving measures, and driving profitable growth.
Nadir Causholli has distinguished himself as a dynamic and forward-thinking leader, propelling CFO Pharma to new heights of excellence.
As the CEO of Aparavi Software, Gregor Bieler is leading the company towards change by emphasizing the importance of data management in today's business landscape.
Making remarkable contributions to the software industry, today women leaders are managing some of the most innovative and successful software companies .......
Dr. Eric Leire, the CEO of Genflow Biosciences, is one such leader. He dedicates himself to the development of novel gene-based therapeutics targeting the aging process in dogs and humans.
Vladimir Stulančák venture into this field started in the year 2009, when he was looking for a change from the automotive industry, where he had served for a good amount of time.
Just like any other entrepreneur, for Chris - starting his very own skincare brand has been both the most fulfilling and nerve-wracking experience of his life.
Richard Sarti heads the operations at NODES as the CEO, who is known for his quick yet effective decisions
Dr. Marine Hadengue grew up in the Caribbean Islands and spent more than 15 years residing in Canada and the United States before relocating to the South of France.
A leader in the field of software development should possess a diverse range of skills and qualities to stay ahead in the highly competitive market.
Delmar Assis, who as the CEO of DRZ Corporation is converting regular companies to well-performing data-driven companies. Since its inception - DRZ has made a commitment to transform data....
Peter Nagy is focusing on creating outstanding RPG games, which aligns with his long-standing dream of creating immersive fantasy worlds and adventures.
Edwin Elias is the current Chief Executive Officer of Morupule Coal Mine (MCM) - Botswana, which has a rich history of over 40+ years. The mine currently runs both the underground and opencast operations...
The Entrepreneur's Source (TES) has been the sole Career Ownership Coaching organization for more than 38 years, offering education, awareness, and discovery to countless individuals in...
Professor Petro Terblanche has a successful track record in the strategic and operational management of technology intensive organizations.
Martha Shwartz is a founding partner of Martha Shwartz Partners (MSP), a leading international design practice whose work focuses on regenerating, activating and beautifying natural sites and urban centers.
As the current Vice President and an Executive Board Member of UDN Group, Ms. Cynthia Huang has earned a name for herself as a manager who is more of a friend and a guide to all her colleagues and subordinates.
As the CEO of a non-profit charitable organization called The Open Doors, which for 25 years has been working relentlessly towards helping those individuals and families who find themselves vulnerable in situations,
Ms. Isabel is a strongly passionate individual who leads by example striving to make an impact on teams, business performance and ultimately and most importantly, she says, for patients.
As the CEO of Horizon Empowers, Gretchen Villegas works relentlessly to identify and cater to the unique needs of each individual child within their care, guiding them through the rescue-restore-empower framework.
As the Chief Marketing Officer of ABBYY, Ms. Lukianchuk is the main person in charge of accelerating its growth, well-focused towards exponential business impact.
The CEO and the Founding-Partner of Olympus Marketing, it was always Diana Muniz-Lebrun’s passion to create something that she is really interested in, and in this very pursuit Olympus Marketing was started.
Denise Schuster is a prominent figure in the logistics industry, known for her exceptional leadership and expertise in the field. Schuster has made significant contributions to the industry.
As the Co-Founder & CEO of PitchSee, Nataša Đuričić displays tremendous vigor, passion and support, helping several businesses grow in their own space, and prove their mettle of innovating and outperforming.
Adriana Vadillo currently leads Global Computing, managing the operation and sales, working in the field to identify needs and translate them into business opportunities.
Annie Liao Jones’ story as a capable women leader in marketing, began on these very lines, serving as the Founder and CEO of Rock Candy Media.
Margo attributes the successful resurgence of SEAVIEW LEARNING to her team, Kathryn “Miss Kat” Oteri and Daniel Badger.
A female chemical engineer with two Master’s degrees, a certified Executive Coach and Emotional Intelligence practitioner, a former Fortune 50 executive.
